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“I listen critically to every piece of equipment I place in my system, and the powerChord is the only one that has made me forget about the details and let the music take me along for the ride”.
Fown-Ming Tien – Mar ’05 Read Full Review
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“I listen critically to every piece of equipment I place in my system, and the powerChord is the only one that has made me forget about the details and let the music take me along for the ride”.
Fown-Ming Tien – Mar ’05 Read Full Review

“The cables you choose should leave you with no doubt that better performance can be had only at a far greater cost that would be out of proportion with the cost of the rest of your system. The Conductor cables from Audience fit this description well. I can think of no good reason to spend more on cables for an affordably priced system. While using the Audiences, I never once longed for more. The Conductor is the affordable cable I’ll be recommending to friends and family.”
Eric Hetherington – Feb ’05 Read Full Review
“I got the cables today. It’s packed so well. Thanks a lot. I guess you might be tired of reading all the feedback/comments. But I have to tell you Audience cables are really nice. I mixed and matched with other good cables I got, and I found out the best result was to use all Audience together. Probably that’s so called synergy. I listen mainly to Fusion/Jazz and Rock stuff. I particularly like the bass, and cymbals with AU24/powerChord, not to mention all other good things many people have said. Now I enjoy my system and music much better than before.”
Che-Wei Hsu — Jan 05



Richard Smith (left) and John McDonald receive outstanding product awards;
Positive Feedback Writer’s Choice Awards for 2004 for Au24 Cables and Auric Illuminator. Read about the Positive Feedback Writer’s Choice Awards and other awards received by these outstanding products: Au24 Cable Reviews & Awards and Auric Illuminator Reviews & Awards.

“When we as audiophile are willing to spend hundreds, if not thousand of dollars to improve our rigs by what many times translates into a miniscule progress toward the end goal of audio nirvana, the Auric Illuminator is a rockin bargain! No audiophiles should be without a kit.”
Jeff Parks -Writers Choice Awards — Dec ’04
Print Version

“I have used many brands of cable over the past three decades, including, but not limited to; Monster (the entire gamut of their products), Fulton, Polk, Cardas, JPS, D.H. Labs, Kimber, MIT, Audio Quest, Straight Wire, Herron Audio, Transparent, Gortz Alpha-Core, Silver Audio, Silver Circle Audio, Analysis Plus, Harmonic Technology, and now, the Audience Au24’s. While I am able to note the differences every cable makes when inserted into my system, the Au24 marks the most fundamentally musical shift in performance I have yet to experience. In addition, that transformation has been universal in my experiments across equipment with price tags ranging from $200 to $8000. Don’t let these skinny little blue cables escape your attention. These are world-class cables that, given the price tags of some of their portentous peers, represent an excellent value as well.”
Greg Weaver – Writers’ Choice Awards – Dec ’04
Print Version
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“Most competent after-market power cords will clean up the sound, usually by lowering the noise floor. Despite that general but important improvement, some cords then take a step backwards by imposing some measure of tonal degradation. Few of the cords I’ve tried seem to inject a life-like force to the music. Fewer than that improve timing and flow. Fewer still will broaden your musical horizons by rewarding you with depth of stage, all the while giving you insights on performer technique by allowing your gear to better resolve low level and inner detail in a musical, organic manner. The powerChords on my CD player and amp delivered the goods. Highly recommended for audition”.
Stephæn Harrell – Dec ’04 Read Full Review
“… the Audience Conductors and powerChords delivered the musical punch line every time. They even beat out my reference interconnects and power cables. The Audience power cables offer accuracy and musicality beyond their really simple appearance and affordable price.”
Mike Healy – Feb ’04 Read Full Review
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“I have tried the Auric Illuminator on about a dozen other CDs so far, and the improvement is instantly obvious. You don’t have to strain to hear it. I was especially surprised at the improvement in the bass, but I suppose it is due to an overall improvement in dynamics, and the bass just improves to a level equal to that of the other ranges. By the way, Auric Illuminator still works wonders on DVDs. After viewing a DVD untreated, I used the Auric Illuminator and watched again. Not only was the audio clearer and more focused, but the video was positively glorious. All the colors were saturated and stood out beautifully. Highly recommended.”
Ed Morawski — Nov ’04 Read Full Review
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“Now for the $64,000 question: Is the new Illuminator better than the original? You better believe it. Whether classical, pop or jazz, every disc I applied the AI treatment to displayed easily audible improvements. The discs treated with the new AI displayed greater overall resolution, quieter backgrounds, smoother, less brittle highs and most significantly, an overriding sense of relaxed ease with a more natural flow to music playback. Less effort was required to relax into music or to follow individual strands, be it a rock, symphonic or small-scale chamber recording.”
Paul Candy — Aug ’04 Read Full Review