HIFIQC Review of Au24 SX Cables 06/2018


“You won’t find me endorsing many cable designs, simply because I have rarely heard such an improvement and balance to the presentation. With the Audience Au 24 SX, I have found a new friend in reproducing the magic of the original recording. It has been my pleasure to finally find a cable design that I can truly live with. The team at Audience has delivered a easily manageable cable system that extracts the whole performance from your recordings/stereo equipment with balance and grace.”
HIFIQC – June ‘18
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Audience Introduces Its Hidden Treasure High-Performance In-Wall AC Power Cable

NEWS RELEASE

Media Contact:
Frank Doris / Public Relations
631-645-5668
frankdoris@frankdoris.com
Audience 800-565-4390 (US and Canada)
info@audience-av.com

 

Audience Introduces Its Hidden Treasure High-Performance In-Wall AC Power Cable

San Marcos, CA, June 26, 2018 – Audience today announced the introduction of its Hidden Treasure in-wall power cable, designed to provide the highest level of AC power delivery in custom-installation audio, home theater, multiroom, architectural and other in-wall applications.

Audienceís Hidden Treasure connects from a homeís circuit breaker box to the userís audio or home theater system. It is UL CL2-approved for use in 120-volt and 220-volt AC in-wall applications. Hidden Treasure is engineered for maximum signal conductivity, durability and shielding from electrical interference.

“Our new Hidden Treasure power cable is an all-out effort to provide a truly high-performance AC power wire for in-wall systems,” said John McDonald, president of Audience. “It’s the result of extensive testing and evaluation and what weíve learned from our teamís more than 20 years of combined experience in designing our world-renowned AC powerChords.”

Hidden Treasure features three 10 AWG stranded 99.9999 percent pure oxygen-free copper (OFC) conductors. The wire is cryogenically treated to relieve stresses that can be imparted to the wire during manufacturing and to re-align the microstructure in the copper for improved conductivity. The conductors are foil-shielded to provide rejection from external electrical noise. The dielectric (insulation) is made from XLPE cross-linked polyethylene insulation with a PVC sleeve for unmatched durability.

Hidden Treasure is flexible and easy to install and has a diameter of approximately 0.75 inches (18 mm).

McDonald concluded, “We are extremely happy with what weíve achieved and with the benefits that Hidden Treasure can provide to an in-wall audio or A/V system.”

Audience Hidden Treasure AC power cable is currently available at a suggested retail price of $22 per foot.

Click here for high-resolution image of Audience Hidden Treasure power cable.

 

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About Audience

Audience was formed in November 1997 by John McDonald and the late Richard Smith, as a design and production company focused on building the best possible audio and video equipment. To pass the Audience test, each product must truly make a significant contribution to the reproduction of audio and/or video. Audience offers loudspeakers, electronics, cables, power conditioners, high-resolution capacitors and the Auric Illuminator optical disk resolution enhancement.

Audience’s commitment is to develop the very best products possible, and the company is committed to unexcelled customer service and product support. All Audience cables have an unconditional lifetime warranty and power conditioners have a ten-year warranty. For more information visit www.audience-av.com.

 

 

2018, 2017 TAS Editors’ Choice Award for Au24 SX Cables

Audience Au24 SX
Speaker, $3290/2.5m;
Interconnect RCA, $1800/1m
($2375/2m)

Audience’s Latest flagship wire offers midrange weight and sweetness, vivid dynamic contrasts, excellent transient speed, sensitivity to delicate volume gradations, and a brilliance that casts light into the deepest corners of the soundstage, restoring air and lift to harmonics. A particular strength for all Audience cables is an often hard-to-achieve blend of tactile presence and back-of-the-hall reverberation. The Au24 SX strikes a fluid and natural balance of ease, articulation, and immersiveness. Flexible and easy to handle, too.
NG, 269
All 2018 Editors’ Choice Award Products

 

2018, 2017 TAS Editors’ Choice Award for Au24 SE Phono Cables

Audience Au24 SE Phono Cable
$1290/1m

The Audience phono cable, in a crowded field of contenders, soars above many of them with its alacrity and transparency. Extremely flexible and lightweight, the phono cable is simplicity itself to use. Coupled with its jackrabbit speed is a naturalness of timbre that makes for refined and seductive listening. It also seems to filter out external noise effectively.
JHb, 230
All 2018 Editors’ Choice Award Products

 

Testimonial for OHNO Cables January 2018

I am extremely impressed by my Ohno speaker cable, interconnects,and digital cable. As “The Absolute Sound” says, probably the best dollar value in cables there is. We have talked before, John and our talks have been very enlightening. Regards,Tony

Testimonial for Au24 SX Speaker Cables December, 2017

Hi John – I ended up buying your Audience Au24 SX speaker cables through Lavish in Santa Rosa, CA, and they were sent from Audience direct to me. I thought I’d share my impressions with you. I’m glad you had them in stock (2.5 m banana). The cables arrived safe and sound, shipped via Fed Ex. I received them on December 2. I immediately installed them and started the break in process. I used a lot of pipe organ and brass music to break in. Lots of harmonics. I hid in the office with the door closed. When first installed, they lacked top end clarity and seemed bass heavy; there were virtually no ambient hall reflections, and the sound stage had very little depth. At around 10 hours they went shrill. The same thing has happened to me with other cable break-ins at about the same time. This is the point where I think I have made a terrible mistake. And I wondered… However, patience was rewarded and they started settling down, and by 20 hours, the hall ambience was solidly there, and the highs were stronger and cleaning up. The soundstage had real depth. I now have around 60 – 70 hours on them, and they sound terrific! Very neutral tonal balance, detailed yet smooth mids and highs, excellent imaging, and fantastic sound stage depth (when the recording has it). Choral music is deliciously smooth, especially the highs. Wow! Plenty of bass punch and clarity. The cables have a wonderful musicality that makes them a joy to listen to. My previous speaker cables were Morrow Audio Elites, which, at $4k, are more expensive than the Audience cables. At around 60 hours, after the Audience cables were mostly broken in, I did an A/B comparison, and the two cables have a very similar neutral sound. Yet I feel I’m getting slightly better imaging and slightly more sound stage depth with the Audience cables. Based on my longer term experience with the Audience interconnects, it is possible that subtle details will continue to improve as time goes on. An interesting fact is that the Morrows, unlike most cables, have separate cable runs for each polarity, so there are two cables going to each speaker, one positive, one negative. The Audience cables are only about 2/3 the thickness of ONE of the Morrows! So I feared I might lose current handling and bass power. That turned out to not be the case; bass has the same level and is very well (maybe better) defined with the Audience cables. This is probably partly because I have very efficient speakers that run around 93 dB or so. They don’t require a lot of power and current to drive them in my room. Bottom line: I’m very pleased with these cables. It will be fun to see if they keep evolving as I think they will.

Charlie Hatch

Au24 SX Cables Receive TAS Product of the Year Award for 2017

“Audience’s latest flagship wire struck a fluid and natural balance of ease, articulation, and immersiveness. It has a ripe midrange weight and sweetness, vivid dynamic contracts, and a profound sensitivity to the finest volume gradations. Ultimately it possesses a brilliance factor that casts light into the deepest corners of the soundstage and restores air and lift to harmonics. A particular strength for Au24 SX cables is the often hard-to-manage blend of the transient, the tactile, and the reverberant. Flexible and easy to handle, too. In a word, superb.” (279).

 

Audio Bacon Review of Au24 SX RCA Interconnect Cables 11/2017



“I was looking for the best and during my first round of listening and I felt I found it almost immediately. After months of listening, I’ve only reaffirmed this belief. If you’re looking for a goosebump-inducing, smooth, and acoustically hypnotic cable, there is no better. From delivery of the largest of crescendos to the most subtle of aural nuances, the Au24 SX will present them in the form of monstrous dynamics and immaculate articulation.”
Audio Bacon – November ’17
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